Patient safety is the most important aspect of any medical encounter.  We expect world class care from our hospitals and doctors that hold themselves out as experts. What we often receive in terms of our healthcare is a far cry from what is advertised. If more money was spent on implementing and enforcing patient safety standards and less on advertising by the hospitals, we would all benefit. It is time that the cut-throat competition between hospital systems for our business stops and the importance of delivering world class medical care takes over. It is time that the interests of patients and not profits take center stage! Jurors see lawyer advertising and the general attitude is negative. The amount spent on lawyer advertising is minimal compared to the millions and millions spent by hospitals trying to convince you to place your trust and your life in their hands.